Undercutting The Majors

Undercutting The Majors

“My contribution was cutting out the travel agent and selling snacks on board rather than giving them away” CEO of Easy Jet breaks down how he broke into the industry.
Ryanair’s Michael O’Leary and Easyjet’s Sir Stelios Haji-Ioannou turned an industry on its head and, in the process, made their own fortunes.
For Stelios, it has been a long journey from Easyjet’s first flight, from Luton to Glasgow, in 1995. Today he remembers how he started in the business as a young man: “I was 28… and I was still young enough not to appreciate the risk I was taking, so I took some outrageous risks.”

Added on: September 3rd, 2014


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